Netflix's ad-level audience is 70 million active users
- Netflix launched ad tier about two years ago
- The ad tier is chosen by 50% of new subscribers
- We're talking about regions where the ad tier became available
- In 2 years, the tier attracted 70 million active users
- In May 2024, that number was about 40 million
- There are 282.7 million subscribers on all levels of Netflix
- At the end of Q3 2024, the service attracted 5.1 million subscribers
- Netflix is preparing to launch its own advertising platform
- It's already up and running for Canada, and will launch for the U.S. in Q2 2025
- The platform will be launched in all markets by the end of 2025
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Stephanie Turner
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MicroStrategy acquired 27.2k bitcoins worth more than $2 billion
- MicroStrategy acquired an additional 27.2 thousand bitcoins
- The amount totaled $2.03 billion, which is approximately $74.5k /pc.
- The company made the purchases between Oct. 31 and Nov. 10
- It is the largest corporate holder of bitcoins
- In total, the company owns approximately 279.4k bitcoins
- MicroStrategy's total spending on them amounted to $11.9 billion
- That is, the average purchase
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Google follows OpenAI in changing its approach to overcome slowing AI development
- Google is trying to make Gemini more efficient
- Google researchers are looking for new ways to make progress
- The slowdown in the development of its AI was previously reported by OpenAI
- Google has not yet achieved performance improvements
- More power and training data have not been able to help
- That said, for past versions of Gemini, this approach worked
- Google's Gemini models now lag b